ADVANTAGES OF PORTRAYING FIGURES VIA JOURNALISTIC WORKS IN THE “MEGA STORY” FORM ON E-NEWSPAPERS

Abstract

The article introduces the notion and key features of journalistic works in the Mega Story form on e-newspapers as well as systematizes knowledge of the writing form focusing on figure portrayal as the main theme in journalism in general. This serves as a basis for the article’s generalizations of the features, analysis and identification of the advantages of portraying the figures in writings in the Mega Story form. Mastering the above-mentioned advantages helps journalists and journalism students to make worthwhile investments for this new form with a view to developing personal skills and partly enhancing the competitive edge of the newspaper in the context of digital media.